Michael Jackson fans are invited to participate in the making of a new video titled "Behind The Mask". The song was originally penned in 1979 and was included in his posthumous album "Michael".
How will fans be able to contribute to this project? On March 7th, fans should refer to a dedicated website where they will be able to select a move, lyric or crowd reaction to incorporate into the video. They may also use their own webcams to submit their own dance moves.
Director Dennis Liu will then proceed to pick the best videos and include them into the final video, which will be released in the first week of April.
This project is being led by Radical Media and Sony Music.
What are your thoughts on this project, are you looking forward to a crowdsourced Michael Jackson video?